With over 35 years in the hospitality industry—20 in Sales and Marketing and 15 in Operations—I bring a well-rounded perspective to helping hotel owners improve profit margins. I leverage my deep expertise to drive revenue growth, strengthen client and guest relationships, and elevate service standards across all areas of the business. My passion for hospitality continues to fuel my commitment to delivering measurable results and long-term value.

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My approach combines hands-on leadership with a focus on change management principles to guide teams through operational transformation. Whether leading a turnaround, launching a new property, or optimizing an underperforming asset, I bring a results-driven mindset with a strong commitment to education, training, and continuous improvement.

I am a proud member of the Manitoba Métis Federation.

With a strong foundation in sales and revenue generation, I’ve spent my career helping hotel owners drive top line performance. From independent properties to branded hotels, I’ve led strategies and executed plans that boost sales, optimize channels, and deliver sustained revenue growth.

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As the founder of RoomsRelay, I’ve built a platform dedicated to solving one of the hotel industry’s biggest challenges: workforce management. I can now leverage this expertise to attract the best talent for our partners.